Resume
Digital Copywriter
UMass Boston 09/24-present
Work Includes:
Copy and messaging guidelines for the university's brand
Multichannel campaign concepts
Web copy
Digital ads
Email campaigns
OOH
Copywriter (Contract)
FGX International 01/24-08/24
Work Includes:
Copy and Messaging Guidelines for the overall brand, sunglasses, reading glasses, optical categories, and new individual collections
Multichannel messaging for in-store displays, packaging, web copy, and social media
Copywriter
MOKA Creative 09/22-12/23
Work includes:
Branding: headlines, taglines, mission statements, and web content
Short and long-form copy for web and social media campaigns
Case studies
Additional copy- bios, press releases, etc.
Copywriter
Freelance 07/21-11/23
Work includes:
Branded content
Web copy
SEO articles
Scripts
Digital ads
Rundown
I’ve worked across industries, channels, and formats, crafting copy that captures attention and builds connections. From retail and lifestyle brands to commercial real estate and higher education, my work spans conceptual campaigns, digital ads, email journeys, product descriptions, scripts, and web copy. Each project has taught me to adapt my voice, tell compelling stories, and create work that sticks with people and makes the brand unforgettable.
Related Skills
Client Relations
Brand Voice Development
Consumer Research Integration
Deadline Management
Education
Suffolk University MA Communication-PR & Advertising
Worcester State University BA Communication-Digital Media Production