Creating work people feel, not just see.
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Foster Grant: Choose Your You
Collection stories that turn eyewear into an identity, and let you choose who you want to be.
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UMass Boston: Your Experience, Your Story
A campaign that helps students see not just where they’ll go, but who they’ll become.
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We Live It: More Than a Visit
A campaign that helps travelers become more like locals and less like tourists.
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Forzamato Sports: 5 Celebrities Who Dated NFL Players
A comedic take on how NFL players fit into pop culture, written as a YouTube script.
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SABRE: Brand Refresh
Positioning a commercial real estate advisory firm for a national debut.
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Concepts & Spec Campaigns
Independent and spec work focused on strategy, concept, and campaign thinking, including projects developed during grad school.